The Transformational Change Institute

Advancing leadership for change success.





Why Change So Often Fails to Take Hold

#1 The Conditions for Change Aren’t in Place

Most change efforts focus on plans, structures, and timelines. Far fewer pay attention to the conditions that need to be in place for people to genuinely contribute, commit, and move together.

#2 Human Wiring Is Not Accounted For

People are wired to scan for threat. When change brings uncertainty, pace, or pressure, behaviour shifts often in subtle ways. Without recognising this, leaders can misread hesitation as resistance, rather than a natural response to the environment.

#3 Complexity Dilutes Focus and Follow-Through

As organisations navigate multiple priorities and overlapping changes, even well-intended initiatives struggle. Without a way to align people and direction across the system, effort becomes fragmented and momentum is lost.
 The most powerful shift was how I can influence both in my direct team and general business.

 Dan Coffey | General Manager
WEL Networks

The SIMPLE. Transformation Framework™

The SIMPLE. Transformation Framework™ is a complete system for leading transformational change. Developed through five years of real-world research and application, it addresses the core reason most change fails. The absence of the conditions required for people to change.

Leaders training in SIMPLE. Certifications across Aotearoa New Zealand

Created with